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Creating a Boho Lifestyle Brand – Interview with Angeline of Island Tribe

I had the pleasure of photographing Island Tribe, a bridal and lifestyle brand based in Miami, FL, and the opportunity to speak with the co-founder and designer Angeline Hayling in her Miami showroom about her company and where her ideas originated from.

DD: Who is behind Island Tribe? And where do you call home?

Angeline Hayling: Island Tribe is a boho lifestyle brand founded in California by designers Angeline Hayling & OD Odero. We are currently based in Miami, Florida. Our Balinese inspired showroom “The Bali Hut” is located a few minutes from Miami’s South Beach. Naturally, many of our design inspirations are drawn from the ocean and effortless island lifestyle living.

Deena Danielle: How would you describe your brand?

AH: Above all, our brand is about freedom, good vibes & culture. Therefore, our brand slogan is “La Libre” – which simply means “The Free”. 

DD: Do you have a message for women everywhere?

AH: Be you! Be your own self, and no one else! Furthermore, we love to say ‘be wild and free’, and follow your dreams because we’ve got only one life to live, for instance.

DD: What is your life mantra?

AH: Well, there are quite a few that we like, maybe this is not even a mantra, however it’s gypset. For example, “Not All Who Wander Are Lost”, we have it painted on the walls at our Miami showroom as an inspiration and motivation to the tribe.

DD: What’s next for Island Tribe?

AH: Most importantly, we’re focused on growth and expanding our online community. We want to continue building our tribe through community participation and global collaborations. Therefore, our dream is to share all these cool vibes all over the world through fashion.

Become inspired by checking out Island Tribe on Instagram here

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  • Ashley

    June 1, 2017 at 5:51 pm

    These outfits are just stunning!! I love all the white lace!

  • Leah

    June 1, 2017 at 6:00 pm

    My heart expands every time I see anything boho. Everything in this post is so incredibly beautiful! Thank you for sharing

  • Angeline Hayling

    June 1, 2017 at 6:25 pm

    Thank you Deena. I really enjoyed being creative with you. xoxo

    1. Deena Danielle

      June 8, 2017 at 8:22 pm

      Thank you Angeline! It was wonderful working together!

  • Christina

    June 1, 2017 at 7:40 pm

    These dresses are so beautiful! This brand sounds amazing. I have always been such a fan of these ideas and this sort of lifestyle. The aesthetic is just gorgeous. I live in central Florida so next time I’m in Miami I’ll have to look them up!

  • Joanna

    June 1, 2017 at 9:10 pm

    Love this interview! Those dresses are absolutely amazing and beautiful.

  • Amelia Furman

    June 1, 2017 at 11:41 pm

    I love the mantra “Not all who wander are lost.” I want to be more like that:) Beautiful dresses and fascinating information about the origins of the designs. Thanks for sharing!

    1. Deena Danielle

      June 8, 2017 at 8:40 pm

      Hi Amelia! It’s a great mantra. Thanks for reading!

  • Kiley Smith

    June 2, 2017 at 1:42 am

    Those dresses are gorgeous! This was such an interesting interview! Thank you!

    1. Deena Danielle

      June 8, 2017 at 8:40 pm

      Hi Kiley,

      Thank you! Glad you like it.

  • Sharon Chen

    June 2, 2017 at 4:17 am

    Looks so fab! These dresses are stunning!

  • Samantha Lee

    June 2, 2017 at 4:27 pm

    Wow, both she and the dresses are GORGEOUS. Always love reading about successful female business owners. I actually have a series on my blog titled “Real Life Girl Boss”, where I interview female creatives if you ever want to check it out. 🙂

    1. Deena Danielle

      June 8, 2017 at 8:39 pm

      Hi Sam, very cool! I will have to check it out!

  • Jessica @ Polka Dotted All The Things

    June 2, 2017 at 5:27 pm

    Those dresses are just beautiful. Thank you for sharing the interview.

    1. Deena Danielle

      June 8, 2017 at 8:37 pm

      Thank you for reading Jessica!

  • Hannah

    June 2, 2017 at 6:22 pm

    All photos are absolutely gorgeous! Can’t wait to see how this company grows! ❤️

    1. Deena Danielle

      June 8, 2017 at 8:37 pm

      Nor can I Hannah! Angeline is great!


    June 2, 2017 at 9:25 pm

    OMG! These dresses! and this space are AMAZING! Great interview!

    1. Deena Danielle

      June 8, 2017 at 8:36 pm

      Thank you Hanna!

  • Dee

    June 5, 2017 at 12:44 am

    So cool! I will have to check them out as they are not too far from me.

    1. Deena Danielle

      June 8, 2017 at 8:36 pm

      Hi Dee! Yes you definitely should. The showroom is beautiful!

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